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The philosophy of providing women with shoes and bags that are stylish and reasonably priced, without compromising on quality, is what guides U.R.S & inc that hails from Singapore. Since its founding in 1997 in Singapore, U.R.S & inc, owned by Fashion Street (S) Pte Ltd, has expanded to Australia, Indonesia, Japan, Malaysia, Philippines, Thailand and UAE. The winning formula of U.R.S & inc is based on customer satisfaction and loyalty, rather than volume sales. These are consistently achieved through original shoe designs with pricing thatís easy on the pockets. The first U.R.S & inc store is located in Ngee Ann City, Singapore, featuring internationally renowned brands. Currently, there are seven U.R.S & inc independent boutiques in Singapore alone.