Celebrated by many style conscious and trend-savvy shoppers, Forever 21 has quickly become the source for the most current fashions at the greatest value. Forever 21 is growing quickly, featuring new and exciting store environments, a constant flow of fun and creative clothing designs and the accessories to make your look come together at the right price. A phenomenon in the fashion world, Forever 21 provides shoppers with an unprecedented selection of today's fashions, always changing and always in style. The chain, originally known as Fashion 21, was founded in Los Angeles, California in 1984 by South Korean Dong-Won Chang and his wife, Jin Sook. The first store opened in 1984.